About Desert Mine Jewelry

Desert Mine Jewelry is a handcrafted, desert-inspired jewelry line with unique & original pieces made by Christine Frost from her Los Angeles studio.

The Challenge

As part of an overall branding development, DMJ needed a fully integrated commerce website to showcase their beautifully handsculpted jewelry pieces.

The Perfect Solution

As with any online retailer, functionality is an essential element of a website. To add to that, DMJ needed a way to update product listings and events with minimal web experience.

The solution - We decided to build the site from scratch but host it on Squarespace. This allowed us to take advantage of Squarespace's simplified interface while also building a dynamic site that didn't fit into the cookie-cutter template format.

Since the webpage was the last step in an overall branding process we were able to build the framework around the logo and color scheme we had already established. Once we had done the initial research and development the website fell into place.

Related Projects

Still curious? Check out some of the other projects I've worked on.